Promologistica









Procter & Gamble Braun

POP Materials, Merchandising

Main Tasks

  • Provide P&G and its agency a full logistics support to manage BTL activities
  • Ensure warehousing management and Transit Points distribution activities (POP material assembly and distribution)
  • Provide merchandiser's support
  • Management of special items and gadgets

Main Challenges

  • To manage and support the Client and it's retail channels
  • Strong cooperation, coordinating all activities with supply chain and planning departments
  • Logistics support to departments, communication agencies, network of merchandisers
  • To support field work with maximum efficiency in the highest quality

Main Activities Implemented

  • Activation and full management of 12 transit points in all Italian territory, guaranteeing delivery of correctly composed POP and POS materials with maximum time and costs efficiency
  • Supervision of warehousing, assembly , delivery process, quality of all promotional materials in all Italian territory
  • Further goods management- retrieval from the sales channels, reassembly, movement to other sales points and other activities
  • Detailed reports about delivery status, report about placement in the shop, including photos of the materials and goods
  • Picking up and storage of all goods and materials
  • Items encoding, creation of new condes and upload in the online data base
  • Stock and inventory management and monitoring
  • Management of clients, destinations, goods
  • Quality control of incoming materials
  • Special e-mail notification to field staff with information about shipment of materials and shipment tracking